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Build to Scale: Growth Acceleration Program for Startups and Scale-Ups

Ideal For

B2B SaaS, MarTech startups, and scale-ups looking to optimize marketing, sales, and revenue strategies and accelerate growth.

Timeline

Ongoing, monthly subscriptionMinimum commitment: 3 months

Includes

GTM & Positioning Sprint (3 workshops)
AI Agent Setup: Content, ABM, or RevOpsDemand Engine Design + KPI Dashboard

Outcome

A ready-to-run growth engine: GTM playbook, lead gen & content strategy, ABM campaign framework, CRM insights, and a starter KPI dashboard—powered by human-led strategy and AI agent execution.

What's Included:

Accordion Example
MarTech Foundations & Optimization

Strategic guidance on selecting and optimizing your CRM, automation tools, and data tracking systems for scalability. Includes SEO/SEM recommendations, segmentation models, and personalization strategies to enhance customer engagement.

Content Strategy & Thought Leadership Roadmap

A 3, 6, or 12-month strategic plan covering blog content, thought leadership & industry positioning, email & social media content, lead magnet development (whitepapers, case studies, etc.)

Full Funnel Marketing Strategy

Demand generation & lead generation frameworks, including paid & organic acquisition strategies, PR & media opportunities, event strategy & community engagement, influencer & partnership growth models

Sales & Marketing Alignment

Optimizing collaboration between sales and marketing for inbound & outbound sales integration, lead scoring & qualification framework, revenue attribution & data-driven sales enablement

Account-Based Marketing (ABM) Playbook

A step-by-step ABM framework covering targeting & segmentation strategy, execution plans with multichannel outreach, measurement & success tracking

Data & Analytics Framework

Setting up data tracking, including essential KPIs & dashboards, customer segmentation analysis, real-time insights for continuous optimization

Startup Growth Metrics & Profitability Insights

Customer Acquisition Cost (CAC) & strategies to reduce it, Lifetime Value (LTV) and ways to increase customer retention, MRR, Churn, Conversion Rates, and Revenue Forecasting

Output & Deliverables:

Checklist
Go-To-Market Strategy Playbook – A structured GTM plan with key execution steps
Lead & Demand Generation Blueprint – A customized demand gen framework tailored to your startup
ABM Strategy Deck – A detailed Account-Based Marketing plan for high-value customer acquisition
Sales & Marketing Alignment Roadmap – A strategy document aligning marketing and sales efforts
Content Calendar & Content Pillars – A structured content roadmap covering 3, 6, or 12 months
Analytics & KPI Dashboard Recommendations – A measurement toolkit including templates for tracking CAC, LTV, and conversion metrics
Actionable Insights Report – Key findings and execution recommendations

Additional Note:

Execution services such as SEO Audits, Content Development, CRM Implementation, and Paid Media Execution are available at an additional project-based or hourly rate.

Ready to Accelerate Your Growth?

Book a free consultation to discuss how our Scale-Up Basics program can help your business achieve sustainable growth.
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